Social Media and Compliance Programs

Posted on September 10, 2009

David Childers from Ethicspoint writes a good article about social media and compliance programs in the SCCE journal.  He identifies all the new tools such as Twitter, blogs, wikis, LinkedIn, Facebook, etc. that can be used in compliance training.   But how?

This is the golden question that everyone is struggling with.  Training has traditionally been done in a classroom.  The teacher lectures, the students take notes, then there’s a test and grade.  Or corporate headquarters pushes out the training that everyone needs to watch, then certify completion.

But things are undoubtedly changing.  Education seems to be more about conversations and groups.  It also seems to be peer-oriented and self-directed.  That’s where the new tools come into play and will have the most impact.

These tools when used correctly can be a powerful force in creating an ethical culture.  If you can get conversations going about ethics and doing what’s right, then you’re on your way.  But it has to happen naturally.  It’s not really something that’s contrived.  It may start as a few questions.  It might start with a video.  In many ways, the compliance group just creates the tools and plants the seeds of conversations and then stands back.  In other ways, it’s about sharing the struggles of difficult situations.  It’s also about experimentation and seeing what works.

It will be very interesting to watch evolve.  I also think it will be fun to experiment with.

One Response to “Social Media and Compliance Programs”

  1. David Childers
    Sep 16, 2009

    Thank you for the kind words, this is a subject that is going to get significantly more play in the next 12 months. After presenting on this subject to the Defense Industry Initiative (DII) earlier this year I came away with the feeling of concern that with the familiarity and use of social media that the concept of confidentiality and traditional “open door” discussions are likely threatened. While an extreme example, and I realize the Australian girls were young (10 and 12), these girls trapped by a storm saw their rescue take hours instead of minutes because they updated their Facebook status rather than using their web-enabled phones to simply call 911.



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